DuProprio’s March campaign features decorator to the stars Marie-Christine Lavoie getting ready to sell the Quebec City-area home she owns with her husband, former Habs defenseman Mathieu Dandenault. DuProprio, which operates under the ComFree banner in the rest of Canada, has been eating into brokers’ turf, capturing about 30 per cent of the Quebec City real estate market.

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A broker provides a complete and accurate description of the property, performs a comparative market analysis, proposes a marketing strategy, verifies the specifications of the desired property, prepares and submits the promise to purchase to the seller, negotiates in the best interest of his or her client, and ensures that all conditions are met on time for the signing of the notarial act.
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